DATE & TIME25 Apr - 26 Apr
ABOUT MFF 2017
With the organisation of the ” 1st Mediterranean Franchise Fair”, the Nicosia Chamber of Commerce and Industry aims to promote the institution of franchising and present to the business world of Cyprus everything that concerns today’s franchise sector. NCCI aspires to establish this event on annual basis as it is expected to contribute significantly to the development of the business community in Cyprus.
WHAT IS FRANCHISING
According to the International Franchise Association, franchising is simply a method for expanding a business and distributing goods and services through a licensing relationship. In franchising, franchisors (a person or company that grants the license to a third party for the conducting of a business under their marks) not only specify the products and services that will be offered by the franchisees (a person or company who is granted the license to do business under the trademark and trade name by the franchisor), but also provide them with an operating system, brand and support.